AI-native film & commercial unit

AI, directed.

A director-led AI unit — built to deliver the highest quality, on deadline, in the dynamics of the advertising pipeline.

All video & graphics on this site were created using AI

Based

Warsaw 2025

Craft

We are not AI artists. We are film experts powered by AI.

Role

We teach, build and set the path — for and together with the industry.

Tools

We build our own original tools, tailored to our clients' needs.

On air for

AllegroŻabkaFortunaEurojackpotQuickchat.AI

Featured spot▶ Watch film

Allegro — Hockey

ClientAllegroAImetaUNIT

The real people behind the toolYour people — powered by AI

We can already create anything in AI. Tomorrow, like today, we'll make only what makes sense — because our job is to propose the most quality, optimal solution. AI is a tool. And the tool was never the point — and never will be.

The humans you trusted. The humans who delivered. The humans who stood beside you for every win. The humans who saved it. The humans who dreamed it up. The humans who made it. metaUNIT is your humans — stronger than ever. For you.

Selected work.

Hover to preview · click to watch the full film

Food Reel

▶ Watch film

All video and graphic materials visible on this site were created using AI.

Contact

Have a brief?

You can reach us through Moon Films and Watchout Studio.

Competencies centralized above company lines: yesterday we might have been competitors — today we are one unit, together building a better tomorrow for our industry.

And always, of course, you can reach us directly at hello@metaunit.io.

metaUNIT — film & commercial · Led by Kuba Michalczuk
Produced by MOON FILMS & WATCHOUT STUDIO · Warszawa · Poland

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metaUNIT — AI production